Course Syllabus

Spring 2026 | COM-2180-VO01 - Content Creation for Social Media

Online Class

Online courses take place 100% online via Canvas, without required in-person or Zoom meetings.

Faculty

Tricia Weill
View Faculty Credentials

Hiring Coordinator for this course: Ashraf Alamatouri

Note

Many degree programs have specific general education recommendations. In order to avoid taking unnecessary classes, please consult with additional resources like your program evaluation, your academic program catalog year page, and your academic advisor.

Courses may only be used to meet one General Education Requirement.

Course Description

This course explores the creation of content for social media to effectively communicate ideas and information for businesses, institutions, and entrepreneurs. Students create various types of social media content with a focus on practical applications such as video, audio, image and text-based content. Students design, plan, and create content for various social media platforms. Prerequisite: Introduction to Adobe Creative Cloud

Essential Objectives

1. Discuss different types of social media content including video, image-based content, audio, and text-based content and how to effectively use these forms within communication strategies.
2. Demonstrate effective use of available tools to create social media, including blogs, vlogs, podcasts, and image-based content.
3. Generate and research communication ideas and topics for digital content that include a range of multicultural sources and information.
4. Apply the principles of effective storytelling in the creation of social media content. 
5. Examine and discuss social media in its current and historical context with attention to the ethical use of information and technology. 
6. Demonstrate information literacy skills in the production of content stories by evaluating information and resources for credibility, reliability, and validity.
7. Explore the use and limitations of AI tools in social media content creation and strategy development including automation for generating content. 
8. Build a branded social media campaign that includes multiple types of digital content to be deployed across several social media platforms.

Required Technology

More information on general computer and internet recommendations is available on the CCV computer recommendations Support page.

Please see CCV's Digital Equity Statement (pg. 45) to learn more about CCV's commitment to supporting all students access the technology they need to successfully finish their courses.

Required Textbooks and Resources

*** This is a no cost textbook or resource class. ***

COM-2180-VO01 Link to Textbooks/Resources Information for this course in eCampus.

The last day to use a Financial Aid Advance to purchase textbooks/books is the 3rd Tuesday of the semester. See your financial aid counselor at your academic center if you have any questions.

Evaluation Criteria

GRADING:

40% weekly experiments

- start & finish of projects- experiment quality

30% discussion participation

30% Major projects (3 total)

*Consider each point as accumulation to 100% - I offer a few extra credit points beyond 100 as the semester goes along.

Grading Criteria

CCV Letter Grades as outlined in the Evaluation System Policy are assigned according to the following chart:

	High	Low
A+	100	98
A	Less than 98	93
A-	Less than 93	90
B+	Less than 90	88
B	Less than 88	83
B-	Less than 83	80
C+	Less than 80	78
C	Less than 78	73
C-	Less than 73	70
D+	Less than 70	68
D	Less than 68	63
D-	Less than 63	60
F	Less than 60
P	100	60
NP	Less than 60	0

Weekly Schedule

Attendance Policy

Regular attendance and participation in classes are essential for success in and are completion requirements for courses at CCV. A student's failure to meet attendance requirements as specified in course descriptions will normally result in a non-satisfactory grade.

• In general, missing more than 20% of a course due to absences, lateness or early departures may jeopardize a student's ability to earn a satisfactory final grade.
• Attending an on-ground or synchronous course means a student appeared in the live classroom for at least a meaningful portion of a given class meeting. Attending an online course means a student posted a discussion forum response, completed a quiz or attempted some other academically required activity. Simply viewing a course item or module does not count as attendance.
• Meeting the minimum attendance requirement for a course does not mean a student has satisfied the academic requirements for participation, which require students to go above and beyond simply attending a portion of the class. Faculty members will individually determine what constitutes participation in each course they teach and explain in their course descriptions how participation factors into a student's final grade.

Participation Expectations

1. Your participation is required in weekly critique discussions.

• Submitting your current project status, visually and possibly written.

• Replying to at least two peers with your feedback/thoughts for taking their work to the next level, in your opinion.

• Meaningful responses do not require specific length but do require thoughtfulness and clarity in the feedback.

2. Read, watch and listen to what I share with you.

• ASSUME all material shared is REQUIRED for participation. If it is optional/extra, I will specify that.

• I am able to view your participation in class, the time spent within Canvas and what files you visit and don’t.

I use that information to further assess the quality of participation in class.

Missing & Late Work Policy

Late Work Policy | Deadlines

I DO NOT accept Late Work.

See minor exceptions below.

If you have a circumstance that necessitates you

submitting work late - communicate it to me, preferably

before the deadline you’re going to miss.

(Emergencies happen, they’re usually documented by a

doctor or hospital afterwards- that absolutely counts.)

Accessibility Services for Students with Disabilities:

1. Provide disability documentation to the Accessibility Coordinator at your academic center. https://ccv.edu/discover-resources/students-with-disabilities/
2. Request an appointment to meet with accessibility coordinator to discuss your request and create an accommodation plan.
3. Once created, students will share the accommodation plan with faculty. Please note, faculty cannot make disability accommodations outside of this process.

Academic Integrity

Apply Now for this semester.