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Essential Objectives

Course Syllabus


Revision Date: 05-Oct-25
 

Fall 2025 | BUS-1010-VM01 - Introduction to Business


In Person Class

Standard courses meet in person at CCV centers, typically once each week for the duration of the semester.

Location: Montpelier
Credits: 3 (45 hours)
Day/Times: Wednesday, 11:45A - 02:30P
Semester Dates: 09-03-2025 to 12-10-2025
Last day to drop without a grade: 09-15-2025 - Refund Policy
Last day to withdraw (W grade): 11-01-2025 - Refund Policy
This course has started, please contact the offering academic center about registration

Faculty

Edward Read
View Faculty Credentials
View Faculty Statement
Hiring Coordinator for this course: Julie Dalley

    Note
  1. Many degree programs have specific general education recommendations. In order to avoid taking unnecessary classes, please consult with additional resources like your program evaluation, your academic program catalog year page, and your academic advisor.
  2. Courses may only be used to meet one General Education Requirement.

Course Description

This course is an introduction to the characteristics, organization, and operation of business, including organization and management, production planning and control, marketing, finance, day-to-day operations in the areas of accounting, personnel, research and development, and management information systems.


Essential Objectives

1. Employ a sound business vocabulary.
2. Describe the characteristics, organization and operations of business, addressing the following topics: ownership, marketing, production, finance, taxation, human resources, team process, and planning.
3. Explain the basic economic foundations of business including supply and demand, the nature of competition, and describe the basic measures of economic performance.
4. Discuss the role of information systems and technology in the business environment.
5. Explore the scope and diversity of career opportunities in the business field through assignments such as informational interviews, job shadows, or other career exploration activities.
6. Describe the opportunities and challenges associated with conducting business in a global environment.
7. Discuss ethical considerations and social responsibility in business decisions.
8. Discuss employer/employee relationships in the context of equity, diversity and harassment.
9. Define the nature of marketing, marketing strategy, the marketing mix, promotion and distribution.
10. Describe the basic elements of reading, interpreting and understanding financial statements.
11. Demonstrate effective business writing and communication skills.


Required Technology

More information on general computer and internet recommendations is available on the CCV computer recommendations Support page.

Please see CCV's Digital Equity Statement (pg. 45) to learn more about CCV's commitment to supporting all students access the technology they need to successfully finish their courses.


Required Textbooks and Resources

This course uses one or more textbooks/books/simulations.

Fall 2025 textbook details will be available on 2025-05-19. On that date a link will be available below that will take you to eCampus, CCV's bookstore. The information provided there will be specific to this class. Please see this page for more information regarding the purchase of textbooks/books.

BUS-1010-VM01 Link to Textbooks for this course in eCampus.

The last day to use a Financial Aid Advance to purchase textbooks/books is the 3rd Tuesday of the semester. See your financial aid counselor at your academic center if you have any questions.


Artificial Intelligence(AI) Policy Statement

CCV recognizes that artificial intelligence (AI) and generative AI tools are widely available and becoming embedded in many online writing and creative applications.

Prohibited: The use of generative AI is not allowed in this course, with the exception of spellcheck, grammar check and similar tools. This course rests in the value of students engaging in the learning process without relying on AI-generated content. Students will develop critical thinking and problem-solving skills independently, owning their learning journey from start to finish. If you use these tools, your actions would be considered academically dishonest and a violation of CCV's Academic Integrity Policy.


Methods

The assignments for BUS-1010-VM01 will be in-class lectures, textbook readings, supplementary readings and videos, building business skills assignments, and a semester-long project.

The weekly Building Business Skills assignments will be due each week prior to the beginning of each Wednesday's class. These assignments can be submitted either electronically or on paper.

For the season-long project, the topic will be finalized by the end of the second class. After that, an update will be due every other week, with the final project being due in the final week of the semester.


Evaluation Criteria

The grade weighting in this course is as follows:

Class Participation 30%

Building Business Skills Assignments 40%

Final Project 30%


Grading Criteria

CCV Letter Grades as outlined in the Evaluation System Policy are assigned according to the following chart:

 HighLow
A+10098
A Less than 9893
A-Less than 9390
B+Less than 9088
B Less than 8883
B-Less than 8380
C+Less than 8078
C Less than 7873
C-Less than 7370
D+Less than 7068
D Less than 6863
D-Less than 6360
FLess than 60 
P10060
NPLess than 600


Weekly Schedule


Week/ModuleTopic  Readings  Assignments
 

1

The Business of Business

  

Introduction to Business, Chapter 1

  

Building Business Skills

 

2

Entrepreneurial Mindset and Business Creation

  

Introduction to Business, Chapters 3 and 4

  

Building Business Skills

Final Project Topic

 

3

Business Models

  

Introduction to Business, Chapter 5

  

Building Business Skills

Final Project Segment

 

4

Business Strategy for Competitive Advantage

  

Introduction to Business, Chapter 6

  

Building Business Skills

 

5

Organizational Structure and Design

  

Introduction to Business, Chapter 9

  

Building Business Skills

Final Project Segment

 

6

Marketing and Sales

  

Introduction to Business, Chapter 7

  

Building Business Skills

 

7

Customers and Market Segments

  

Introduction to Business, Chapter 8

  

Building Business Skills

Final Project Segment

 

8

Management and Leadership

  

Introduction to Business, Chapter 11

  

Building Business Skills

 

9

Human Resource Management

  

Introduction to Business, Chapter 12

  

Building Business Skills

Final Project Segment

 

10

Communication in Business

  

Introduction to Business, Chapter 14

  

Building Business Skills

 

11

Business Operations

  

Introduction to Business, Chapter 15

  

Building Business Skills

Final Project Segment

 

12

Data Management and Analytics

  

Introduction to Business, Chapter 16

  

Building Business Skills

 

13

Accounting Basics

  

Introduction to Business, Chapter 17

  

Building Business Skills

Final Project Segment

 

14

Financial Management

  

Introduction to Business, Chapter 18

  

Building Business Skills

 

15

Final Project

  

Supplemental Material in the Module

  

Final Project Submission

 

Attendance Policy

Regular attendance and participation in classes are essential for success in and are completion requirements for courses at CCV. A student's failure to meet attendance requirements as specified in course descriptions will normally result in a non-satisfactory grade.

  • In general, missing more than 20% of a course due to absences, lateness or early departures may jeopardize a student's ability to earn a satisfactory final grade.
  • Attending an on-ground or synchronous course means a student appeared in the live classroom for at least a meaningful portion of a given class meeting. Attending an online course means a student posted a discussion forum response, completed a quiz or attempted some other academically required activity. Simply viewing a course item or module does not count as attendance.
  • Meeting the minimum attendance requirement for a course does not mean a student has satisfied the academic requirements for participation, which require students to go above and beyond simply attending a portion of the class. Faculty members will individually determine what constitutes participation in each course they teach and explain in their course descriptions how participation factors into a student's final grade.


Participation Expectations

30% of your final grade is based on Class Participation. My teaching style is interactive and conversational, and I expect you to come to each class ready to listen, engage, and communicate with both me and your classmates. Lectures will not just follow the textbook content, and you will learn as much from classroom dialogue as you will from readings and videos.



Missing & Late Work Policy

Any assignments that are submitted within 24 hours after the due date will receive a 10% grade reduction. Work submitted between 24 and 48 hours late will receive a 30% grade reduction. Any work not submitted within 48 hours will receive a 0.

Remember, timely communication is one of the keys to a successful education. If you foresee being late or missing an assignment, please contact me in advance via email at exr00541@ccv.vsc.edu. Late requests and circumstances will be reviewed on a case-by-case basis, and prior notice to me in sufficient time will allow us to discuss an alternative schedule if warranted. In the case of an emergency that prevents you from completing your work on time, please let me know as soon as possible, and arrangements can be made to keep you current in the class.


Accessibility Services for Students with Disabilities:


CCV strives to mitigate barriers to course access for students with documented disabilities. To request accommodations, please
  1. Provide disability documentation to the Accessibility Coordinator at your academic center. https://ccv.edu/discover-resources/students-with-disabilities/
  2. Request an appointment to meet with accessibility coordinator to discuss your request and create an accommodation plan.
  3. Once created, students will share the accommodation plan with faculty. Please note, faculty cannot make disability accommodations outside of this process.


Academic Integrity


CCV has a commitment to honesty and excellence in academic work and expects the same from all students. Academic dishonesty, or cheating, can occur whenever you present -as your own work- something that you did not do. You can also be guilty of cheating if you help someone else cheat. Being unaware of what constitutes academic dishonesty (such as knowing what plagiarism is) does not absolve a student of the responsibility to be honest in his/her academic work. Academic dishonesty is taken very seriously and may lead to dismissal from the College.

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Register for this semester: March 31 - August 29, 2024